Digital Marketing Agency In Richmond, VA
Websites don’t work by themselves. We’re a digital marketing agency in Richmond, VA that will help you grow your internet visibility and lead generation.
Digital Marketing Strategies Designed To Get Leads Now!
Direct response digital marketing is our strategy. Heard of it?
Problems With Doing Your Own Marketing
So How Does M.J. Web Design Help You With Digital Marketing?
No More Stress!
If you work with M.J. Web Design, you don’t have to worry about taking the time to study, perform A/B testing, or practice SEO. Our agency stays up-to-date on the latest digital marketing strategies as well as specializes in Direct Response Digital Marketing, which means our goal is to get you leads ASAP.
You Save Money
We have met multiple business owners who told us one of two things. First, they have wasted money on billboards, radio advertisements, and other traditional forms of marketing that didn’t bring a return. Second, we hear how their social media and paid ads efforts are costing them money without generating leads.
With M.J. Web Design, it’s our goal to get you a ROI as soon as possible using digital marketing campaigns designed to provide a higher ROI than traditional marketing methods, and we always do it by testing first. That means you will only pay more for ads when we have a winning ads campaign.
Lead Genertion Mindset
In case you haven’t noticed, we have been using the phrase “direct response digital marketing.” This is what sets us apart from other digital marketing agencies in Richmond, VA.
It means when you work with us, we design every single post, ad, or webpage, with the goal of bringing in a lead or selling your product/services. Simultaneously, we will be growing your brand.
This means you get a lead-first approach that will grow your brand, instead of concentrating on branding and hoping for the best. Tons of followers are great, but leads and money are better.
Building a business is a difficult thing to do, and when you work with us you won’t just receive marketing. We will help you build the entire marketing framework for your business. That way if we ever part ways you’re going to have special one-liners, ad creatives, strategies, and special landing pages.
5-Star Digital Marketing Agency In RVA
"Mike with M.J. Web Design has provided- and continues to provide- excellent service when it comes to building a webpage that promotes my business/service. He is ultra-responsive with his communication and his passion for what he does shows in his work. With excellent pricing to boot. Highly recommend!"
Digital Marketing Services By Us, For You
Below is a list of the 6 direct response marketing rules we abide by. As well as a list of the marketing services we offer.
Landing Pages & SEO
Search Engine Optimization can be performed by web designers and digital marketers. But, it technically falls into the marketing category. Why is that? Because it involves increasing your visibility across the digital spectrum.
When M.J. Web Design optimizes your website for search engines, we don’t just write content to rank. We purposely write your service and product pages to promote your goods and services.
That’s another reason by SEO is a form of digital marketing because even if your website ranks highly for the right keywords, people won’t buy from a poorly written site.
Have you ever heard of a sales funnel? If not you might have heard the term “customer journey.” These are the same thing. Too many times, clients come to us saying they tried ads and it just didn’t work for them.
When we hear this the first thing we always ask is “Did you send them to your homepage? Or did you build a funnel?” To which we usually hear 1) What’s a funnel? Or 2) yes, I sent them to my website.
That is where the problem lies and how we fix it through our sales funnel-building service. We create an entire customer journey for you complete with ads, special landing pages, and offers they can’t resist.
We can even create follow-up funnels for those customers who don’t purchase right away.
Custom Strategies Tailored To Your Business
You don’t have to actually hire our company to perform marketing for you. If you have tried over and over and nothing seems to work, or you just need help and don’t have the budget to hire a marketing agency, then our consulting services are perfect for you.
When you have us in your back pocket, it makes it that much easier for you to do your own marketing. We will help you come up with branding ideas, one-liners, and strategies, and research your target audience.
We will even set aside time to meet you depending on your plan. When we meet we can teach you how to set up ads, spy on your competitors, or build a website. We are your private teachers, so when you have a successful digital marketing campaign you can say “I did this myself,” and feel pride.
You might think it’s outdated but email marketing is essential to healthy lead generation, follow-up, and making sales. Here are some email marketing stats:
- There are 4 billion email users.
- 37% of businesses are increasing their email budget.
- 33% of marketers send weekly emails and 26% send emails multiple times per month.
- 77% of marketers have seen an increase in email engagement over the last year.
- Email marketing revenue is predicted to reach 11 billion by the end of 2023.
- 64% of small businesses use email to reach customers.
Pay-per-click advertising is essential to growing a Richmond, VA-based business. It is running ads you pay for on any platform allowing you to reach your target audience. That includes Google, Amazon, YouTube, and social media platforms.
Pay-per-click ads are the fastest way to get your business in front of the people most likely to buy your products or services. But, it can be expensive due to the time it takes to research a target audience and your competitors, then go through AB testing until you narrow down a winning PPC campaign.
That’s where M.J. Web Design comes in. When you work with us you won’t pay massive amounts of labor & ad budgets to start paid ads. Yes, larger budgets can go further at the start but what if the first round crashes and burns?
Thanks to our direct response marketing principles, we will create campaigns and test them using very locally target ads. This way once that ad makes money and provides a return, we then put money into the campaign.
About Our Social Media Management
A lot of people think paid ads on social media fall under social media management. It does not. Paid ads are used for sales, and organic social media is used for branding. Social media is not a place for fast sales, and this can cause people to feel frustrated or confused about why they should even use it.
Social media is a great thing to do simultaneously with other forms of digital marketing. Why? Because even though our goal is direct response marketing and leads, brand awareness is still important.
Here’s what social media management is like when you work with us. We won’t just create social media profiles for you and your business and then post on them. We will use them to show off your lead-generating offers, guide people toward your website, and strategically sell while expanding your brand.
For too long clients have come to us saying they paid hundreds of dollars a month for social media management without a return. That’s why we don’t just collect money and make random posts like other marketing agencies do.
Free Digital Marketing Strategy Session
Why hesitate for a free meeting with the owner? When you don’t do now, you might never do.
Get More Leads Through Digital Marketing
In 3 Easy Steps
Use our contact form or call us directly at 804-822-0901.
We will gather all the information about your business and future goals.
A Better Website
You will receive a written strategy and we will get you started on the path to more growth.
Digital Marketing Agency In RVA
The full list of our digital marketing capabiltities.
Digital Marketing FAQs:
If you don’t see the answer to your question, contact us.
Do you only provide digital marketing services in Richmond, VA?
Our company is based in the Richmond Metro Area but we are not limited to the city. We provide digital marketing assistance to companies around the entire state of Virginia. That is the beauty of digital marketing because it’s done on the internet.
Can you explain what direct response marketing is?
Direct response marketing is a marketing strategy that prioritizes an immediate response from potential customers over long-term brand awareness. This does not mean your brand won’t grow. Many direct response digital marketers combine brand awareness with their direct response strategies.
What is digital marketing?
Digital Marketing is any practice of marketing an organization on the Internet. Digital Marketing services include search engine optimization, search engine marketing, pay-per-click advertising, social media management, email marketing, and web design.
How will a digital marketing agency help my company?
In 1995, you could get away with advertising only in newspapers, on the radio, and on billboards. But, in 2023, the world moves too fast and is on the internet. An online presence that is marketing properly to a target audience is vital to increasing the growth of an established company or starting a new one.
How much does it cost to hire a digital marketing agency?
It depends. Some digital marketing agencies offer monthly retainer packages that include all the different marketing aspects and activities, and the price is usually determined by the project scope.
However, in today’s world digital marketing’s ability to get your business right in front of the target audience is much more likely to provide a positive return on your ad spend than spending thousands and thousands on one radio ad that goes to the masses and gets ignored.
Do you have contracts or cancellation fees?
Our company does not require contracts or cancellation fees. A lot of companies say they do this for their protection from being taken advantage of but in reality, if you don’t pay your agency, they just shouldn’t do the work. It’s as simple as that. That’s why we don’t do contracts. Our goal is to ensure we work as hard as possible for you and earn your business month over month.
How do I know if the marketing agency is a scam or legit?
There are a few things to look for when you are interviewing digital marketing agencies. You want one that takes the time to learn about your business and your target audience. Then they use that information to create fully-fledged strategies outlined for you.
They should also be able to identify issues with your current marketing efforts and be willing to regularly report their findings, failures, and successes. Beware ones that seem to only boast immediate success. Here’s a short list of red flags:
- They guarantee incredible and fast results.
- Their pricing is incredible and cheap.
- The agency doesn’t market itself.
- Branding and awareness are all they talk about.
- Don’t want to adapt to what the data says.
- Love to use big words you won’t understand.
- Poor communication.
- Don’t state to provide all your assets should you stop working with them.
What is the best type of digital marketing?
There are many opinions about this topic but it depends on your industry, target audience, and location. For example, a large manufacturer will get many leads from paid advertising but no one will be looking for machinery manufacturers on Facebook.
This doesn’t mean you ignore social media, it just isn’t the best digital marketing strategy for that specific business.
The best practice is to have a strategy that utilizes all the aspects but prioritizes what will get you the most leads and increase brand awareness.