Local Search Engine Optimization In Richmond, VA

Do You Want An SEO Agency That Concentrates On Converting Your Traffic? Not Just Increasing It?

Our agency loves to provide search engine optimization in Richmond, VA, and around the country through direct response SEO. We don’t just get you to the top and hope for the best

Google-Friendly Websites Are Designed With Search Engine Optimization In Mind

This is Michael the CEO and I want to say thanks for visiting our search engine optimization page. I want to greet every website viewer and tell you about our SEO strategies. “Direct Response Results”. But what does that mean? Well, it’s designed to plug the gaping hole that’s been left in the industry. Too many companies concentrate on ranking, unique content, and traffic. But, traffic is where it ends.

When you choose my company to perform SEO for your local business, we go far beyond obtaining high keyword rankings and traffic. Each of our plans is custom designed for your business, and receives the “direct response SEO treatment”. That means you receive special sales funnels, calls to action, and we work with you to create a “million dollar lead generator”. 

Now we all wish the lead generator makes a million dollars, but it’s a phrase in the marketing industry that means “an offer so good, your site visitors have to give you their information to get it”. That opens up many more doors than just praying for the traffic coming in from rankings. If rankings, high conversion rates, traffic retention, and follow-up sales are the kind of SEO you want feel free to click reading. If you hate reading (I wouldn’t want to get bored on a website). You can go ahead and click the green button to get your FREE 30-minute “direct response SEO strategy session”. That way, you can meet me face to face and I’ll explain it all. Talk to you soon!

Is Your Small Business Website Not Ranking On Google?

Bear with us here. How much is your website’s Google rank costing you? How many potential clients don’t hear your offer because they don’t find the website? How many people aren’t attending your events or buying your products? Do those potential clients understand why they need your startup or business? Your search engine rankings could be costing you dearly.

Do You Know What Search Engine Optimization Is?

Search Engine Optimization, or SEO is the practice of setting up your websites’ content to rank for specific keywords. For example, if someone needs to buy a coat, you rank a page for the keyword phrase “brown overcoat”. 

Don't Really Know What to Do?

Have you read blogs, books, or watched YouTube videos about SEO and aren’t sure what to do? SEO involves learning a lot of information for a business owner who doesn’t have the time to read books, research, or practice. Google’s SEO algorithm has 2 billions lines of code and 200 ranking factors. 

Search Engine Optimization Richmond VA

Are You Feeling Frustrated Due To Poor SEO And Low Google Rankings?

In The Next Section We Will Explain How Search Engine Optimization Can Help Your Small Business In Richmond, VA

Search Engine Optimization In Richmond, VA

But What The Heck Is Direct Response SEO/Search Engine Optimization?

Higher Relevant Rankings

This one is offered by all other SEO agencies. I’m not going to lie to you. But, we take it a step further. Everyone has a VERY IN DEPTH TARGET AUDIENCE. Here’s an example. Instead of creating one page for “SEO agencies in Richmond, VA”. You get a page for “B2B SEO agencies in Richmond, VA”, AND and page for “B2C SEO companies in Richmond, VA”. 

Improved Lead Generators

SEO agencies are great at what they do (if they are legit). I’ve done outsourced SEO for other companies and the biggest complain is “people are visiting, but not calling”. That’s cause most agencies stop at higher rankings and better calls to action. When you choose us to do SEO, we will work with you on creating the “million dollar offer”, so you can capture visitors information more easily.

Local SEO That Captures

The Google My Business (Google Business Profile), is the most important listing your business should be submitted too. It’s receiving more and more emphasis when searchers are choosing a company. In fact, 64% of consumers use Google Business Profiles to select the goods and services they were looking for. We will add your lead generators and optimize it for retention. Not just conversion.

We Write Content For Emotion

The industry conversion rate for SEO is 3%. Direct Response has a much higher goal. Too many website’s content is written about what the business will do for you, and not what YOU, the customer receives. When you write about the feelings a customer will get, they are more likely to give you their information.

"There Are Some Rules We We Live By For Every Business Who Needs SEO"

Search Engine Optimization For Richmond, VA

The Benefits Of Having A Professional SEO For Your Local Business

More Time

Search Engine Optimization takes time, research, and patience. When M.J. Web Design is taking care of it, you have more time to devote to the business.

More Website Traffic

When your website ranks high on Google something magical happens. People naturally find your website vs. having to pay for ads to get them there.


When the #1 ranked website on Google loses its spot to your website, you steal all that traffic. Then those visitors are more likely to buy from you. 

Best Guidence

If you’re not sure what to do when it comes to SEO, we have no problem providing personal consulting. Oh, and you always get a weekly report!

Let us do search engine optimization, so you have more time to manage the business.

More website traffic means more money.

Your business will grow organically.

On a budget? You can hire us for consulting.

We'll provide regular reporting so you know how your site is ranking.

An image of an SEO specialist working on his laptop. Our search engine optimization service will work to rank your website at the top of Google.

Why You Want M.J. Web Design To Do Your SEO

M.J. Web Design was founded during the pandemic and travels to your location to learn about your business. We make sure to provide more value than other agencies.

Your time is vital when you own a business. We provide a free ZOOM meeting to every potential client, and unlimited meetings to be sure we understand your target audience. We want to rank your website for the people who want to buy your goods and services.

Our website copy is written for SEO rankings and to sell your goods and services. We want to tell your website visitors what your business will do for them.

No more confusion or lack of guidance! We’ll provide you the SEO friendly content, backlinks, and HARD WORK so you can concentrate on managing your business.

"Our clicks, impressions, and revenue doubled in 6 months after hiring M.J. Web Design to do our SEO" - Greenshield Pest Control

The Different Parts Of Our SEO Strategy

Receive more conversions and customers through a well researched and targeted SEO campaign.

A graphic showing an SEO specialist working on SEO keyword research. Our SEO specialists will optimized your website for local keywords here in Richmond, VA.

Keyword Research Strategies

One of our local SEO clients first came to us because their previous SEO agency didn’t bring them any business. We took a look and realized their previous SEO company only ranked them for their business’s name… and no other keywords or phrases. Our goal is to drive traffic to your website that results in returns. We will take the time to properly research keywords and key phrases that your potential customers are searching for on Google. This is one of the first steps to being successful in SEO, and we want to be sure to set your business up for success.

A picture of a laptop with a rocket blasting off. This represents how our local SEO service, and custom content will help your website blast off.

SEO Friendly, Custom Content

At M.J. Web Design, we love to write custom content that’s set up to sell, not just be a boring display of what the business does. That may work to increase your Google rankings, but it doesn’t inspire people to purchase from you. Custom SEO content needs to be written not only to increase your Google rankings but also invoke an emotional response in your website visitors. SEO-friendly content isn’t limited to the web page though. Our SEO content includes press releases, blog posts, eBooks, and SEO funnels.

The letters S.E.O. across the page with a wrench. Our technical SEO service will make sure the behind the scenes aspect of your website are healthy for Google rankings.

Technical SEO

Technical SEO is where we set up your website to be easily crawled by Google’s spiders. Yes, spider bots are what they’re called! When we audit and improve your technical SEO, our Richmond, VA, SEO specialists will make sure SSL is properly installed, the website is mobile friendly, loads fast, duplicate content is removed, structured data markup is added, and a sitemap has been submitted to Google. But, that’s not where it ends. We’re going to improve your navigation, ensure your images have all the proper alt tags, and more.

The Richmond, VA skyline. Our web design and marketing agency is located in Richmond, VA.

Local SEO Optimization

The image may be of our home base in Richmond, VA. But, we can perform SEO for any business’s local area. Local SEO starts with making sure your Google Business Profile is up to date and optimized properly (this is your Google Maps listing). Your business also has to be listed EXACTLY the same across all your listings on the internet, which we will improve. Finally, after we audit your website and see it hasn’t been listed in local business directories, we will have it submitted to more than 70+. Local SEO is the first step in obtaining customers since lately, more people look for the closest business vs. the regular SERPs.

An SEO specialist here in Richmond, VA, working with his client on his website's on-page SEO.

On-Page SEO

A lot of SEO companies consider this the first, and quickest way to get some rankings. Our goal is to optimize your website for the user experience (UX) so conversions are increased. The main goal of on-page SEO is to be sure the content truly engages your target customers. It has to be written to invoke emotions and make someone desire your products and services. After this is complete, it becomes a bit more complicated. The content on each page needs to be organized under properly written headings, with specifically coded headers based on where the content is on the page. But wait, that’s not all. You have to make sure you have the proper keyword usage and percentage based on the number of words on the page.

A keyboard with a key that says LINKS. Backlink building is a very important aspect of local and national SEO.

Link Building

After you have completed all of the other SEO components and maximized the rankings, it’s time to boost the rankings even more through backlinks. Link building is where our Richmond SEO specialists target high-authority domains to reach out to and receive a backlink from. We will create guest blog posts and publish them to other websites in order to receive a link back to your website, further increasing your business’s exposure. It may sound bad, but our job is to spy on your competitors and discover where they are getting links from. We will enhance your content, reach out to the website, and try to steal the backlink since your website is the better one to link too.

Here Are Some SEO Agency Databases We're Listed On (Plus The BBB)

There are a ton more, but these are a few of the most popular directories to find an SEO agency. 

The logo for The Better Business Bureau. The link here takes you to our personal M.J. Web Design Richmond, VA page.
The logo for DesignRush. The link here takes you to our personal M.J. Web Design Richmond, VA page.
The logo for Cylex. The link here takes you to our personal M.J. Web Design Richmond, VA page.
The logo for Clutch. The link here takes you to our personal M.J. Web Design Richmond, VA page.

Google "Web Design In Richmond, VA", We're Always Near The Top Thanks To Our SEO Efforts

We Provide SEO For Multiple Industries In Richmond, VA

The logo for Pryor Technology - We provide SEO, social media management, email marketing, social media marketing, and paid ads for this client.
The logo for Birchwood Homes - One of our clients we perform SEO, social media management, and paid ads for.
The logo for Coastal Construction and Electrical Corp - We provide SEO, social media management, and paid ads for this client.
The logo for Benchmark Senior Solutions - We provide SEO, social media management, and paid ads for this client.
The logo for All Computer Needs - We provide SEO, social media management, and paid ads for this client.

Here's Our Monthly, Featured Search Engine Optimization Client

Greenshield Pest Control is is a local pest control service located here in Richmond, VA. They came to us because they were having serious problems with their previous SEO company. The company was charging them a ton of money and claimed to have them rank #1 on Google. After auditing the website and keyword rankings, we discovered the website had a slow load time, poorly structured content and headers, and was only ranking for the term Greenshield. Guess what, Greenshield Pest Control is regularly searched because there’s a Greenshield Pest Service in Canada!!! We have since redesigned and restructured their entire website, and they now rank for local key phrases. Each month they are regularly picking up new, high end commercial clients.

"M.J web design was very helpful in getting my website up and running. I started with just doing a new web design then added their services as well. I will recommend M.J Web Design over any other company. I am very happy with their hard work."

Christopher Hall 

Owner of All Computer Needs

A headshot of Julia Wilkes, she was one of the first M.J. Web Design clients.

"Mike at M.J. Web Design is great to work with and had some amazing suggestions for my site. He is completely trustworthy and guarantees your happiness. Couldn't have worked with a better person.."

Julie Wilkes

Owner of Road Runner Tours & Travel

The owner of Happier Space RVA, Athena Conte. She met with M.J. Web Design and received a complimentary website audit.

"I reached out to M. J. Web Design to consider website improvements and Google search optimizations for Happier Space. Michael did a thorough, complimentary audit and analysis, providing me with wonderful insight."

Athena Conte

Owner of Happier Space RVA

How To Get Set Up With An SEO Plan From M.J. Web Design

It's our goal to make it easy for you.

No one wants to work with a company that makes things complicated or doesn’t communicate.

Make a Call

  1. Make a phone call, send an email, or fill out our contact form.

Have a Meeting

2. We’ll schedule a free meeting to discuss your needs.

Develop a Strategy

3. We’ll work directly with you to create an digital marketing campaign that fits your needs. 

You See Results

4. We get it all up and running, and you have more time, clients, and money.

More Details On The Process We Take To Ensure Your Search Engine Optimization Is Top-Notch

You can trust in our process to get the job done and provide you the SEO your business needs, whether you’re here in Richmond, VA, or elsewhere in the United States.

A chart with the different types of SEO optimization written on it. Our local SEO specialists here in Richmond, VA, are able to complete all the necessary optimizations to improve your website.
Meeting & Recommendations

We will meet with you on ZOOM or come to your business to check it out, make recommendations, and learn as much as we can about your SEO and customer needs.

Discover The Scope & Quote

After we have determined what you need we hit the drawing board and write up an SEO strategy plan and goals.

Plan, Rewrite, Optimize

After the project plan is agreed upon we start implementing the SEO strategies, whether they be for local or national exposure.

Continued Analysis

Most agencies will optimize the website for SEO and only report on reach and the number of visitors. We will provide reports that prove your website is ranking for the proper keywords, and is getting the proper audience that will purchase from you.

Ongoing Optimization

Local and national SEO is a marathon, it's not a sprint. For a local business it can 6 - 12 months for more to rank #1 for competitive keywords. But, the return on investment is the highest among all the types of digital marketing.

Discounts On Services

If you chose to have us provide SEO you officially join the M.J. Web Design family. That means you receive discounts on all our other services!

Search Engine Optimization Richmond, VA

Why We Help Local Businesses With SEO

At M.J. Web Design we know you’re the kind of person who wants to be successful. You want to have a website that converts clients, ranks high, and makes you more money.

In order to be that way, you need an SEO specialist that cares more about your success more than making fast money..

“The problem is most new business owners don’t know SEO”.

The problem is most new business owners aren’t professional web designers or SEO specialists, and don’t have the time to learn it all. This can makes you feel frustrated, inadequate, or confused about the direction to take.

We believe it’s terrible any new (or existing) small business owner should ever feel that way. Everyone deserves success.

“Everyone Deserves Success”

M.J. Web Design understands how those feelings hurt. We were starting out once and had to do the exact same thing! But we researched our markets, put in the hours, and are now successful.

Here’s how it works: just give us a call, get a FREE meeting, we’ll create the plan, then put it in action. That way you can stop feeling frustrated or confused about the growth and direction of your business.

Start feeling relaxed, free, and successful:)

A chart with a green arrow pointing upwards.
Some business people throwing paper in the air out of happiness. It's M.J. Web Design's goal to increase your success and make you happy with your business.

Ready To Have Your Business Optimized For "Direct Response" SEO, And Ranking On Google?

Local SEO FAQ: Frequently Asked Questions

If you have a question that’s not listed. Don’t hesitate to contact us here.

No, you don’t have to be located in Richmond, VA, to utilize our SEO services. Since the service is over the internet, we can assist any business in the state of Virginia, or across the country. 

The monthly cost of SEO plans range wildly around the country, including here in Richmond, VA. But, the averages usually fall within $500 – $2,000 a month for a small business, or $80 – $120 per hour for a professional to be on staff. M.J. Web Design offers local and national search engine optimization services that are competitive and we include other marketing services so you get more value for your money. 

Rankings are the result of many factors. Google makes many changes to its ranking algorithm each year and usually has a couple large changes that can severely affect your website. Second, it depends how much money you put into the service plan. More money usually equals more labor and that allows an SEO to optimize the site more each month, write more content, and even purchase backlinks (guest posting, etc. We don’t use black hat techniques here). The speed at which you receive rankings is also determined by the competitiveness of the keywords, the service area, and how broad the key phrase is.

Absolutely yes. Many companies work their butts off to reach the top of the search engine results, start getting traffic, and then stop working on it. Getting top rankings on Google for your target keywords and phrases is a constant battle. Once you rank above other companies and hit the top spot, you can bet your bottom dollar they will be coming for that spot.

We do! This is a benefit of working with M.J. Web Design. Many agencies provide SEO services and then charge money to add on other services. Our search engine optimization plans come with additional digital marketing services built-in. Built into any SEO plan we offer is a website redesign (if needed or desired), ongoing website maintenance and speed optimization, social media management, PPC ads and landing page creation, lead generator creation, and an email newsletter.

Ethical SEO agencies never guarantee results. SEO is something you work towards but the rankings aren’t something the SEO specialist controls. Google is in command of the search engine results. Always beware of any company that guarantees cheap prices and results. Usually, these cheap companies use black hat techniques to optimize your site, increase your rankings, and then blame Google when your website gets penalized. Some agencies also claim to have special relationships with Google and other search engines. This is false and is only a tactic to steal your money. When you meet with an SEO agency ask them for a breakdown of the tactics they would use to get your website ranking.

According to Search Engine Land, Google made 4,500 updates in 2020 alone. In 2019, Goole made around 3,200 changes to the algorithm. It’s constantly updating but we usually see 2 sweeping changes a year. This makes SEO a hard and constant battle to keep the top position in SERPs.